Brand Kit
UniVCC publishes its wordmark, its icon and its colour, together with the conditions governing their use. Members and partners may display the marks to indicate participation in the coalition. SVG is the primary format and is preferred at every size; PNG is supplied for systems that do not accept SVG.
Wordmark
The full name, set horizontally. For contexts with horizontal space: partner listings, footers, presentation slides.
Icon
The mark without the name. For square or constrained contexts: favicons, avatars, application tiles.
Conditions of Use
- Clear space: a margin of not less than the height of the icon is kept on all four sides of either mark.
- The wordmark and the icon are not interchangeable.
- The marks are not stretched, rotated, recoloured, or given effects.
- The marks are not placed over photography.
- The blue marks are for light backgrounds, the white marks for dark backgrounds.
- Display of a mark indicates participation in the coalition. It does not constitute endorsement of a product, a fund or an organisation.
The Colour
UniVCC Blue
HEX #1B48D0 · RGB 27 72 208
The Name
- University Venture Capital Coalition (UniVCC) on first mention. UniVCC after that.
- The coalition, lower case, in running text.
- UniVCC, one word, with the capitals as set. Not Univcc, not UniVCC Coalition.
Reciprocal Linking
The arrangement is reciprocal. A member displays the UniVCC mark on its own site, linked to univccoalition.org, and the coalition's member directory links to the member. Each directs traffic to the other.
The snippet below sets the mark and the link together. Place it where the mark is to appear.
<a href="https://univccoalition.org"><img src="https://univccoalition.org/brand/univcc-wordmark-blue.svg" alt="Member of the University Venture Capital Coalition" height="28" style="height:28px;width:auto"></a>Enquiries
For a format not supplied here, or for a placement the conditions above do not cover, write to hello@univccoalition.org.